ICv2: Brands Live. Brands Die.

Daily coverage of the pop culture products industry, including toys (action figures, models and statues), anime (anime, manga, and Japanese imports), games (collectible card and roleplaying games or ccgs and rpgs), comics (comics and graphic novels), and movie and TV (licensed) merchandise. We feature business news, and in-depth analysis for retailers, publishers, manufacturers, distributors. Trade properties we cover include Star Wars, Star Trek, X-Men, Gundam Wing, Dragonball Z, Pokemon, Akira, Lone Wolf and Cub, Magic the Gathering, Dungeons and Dragons, Mage Knight, Superman, Spider-man, JLA, Batman, Buffy the Vampire Slayer, J.R.R. Tolkien, Sailor Moon, Sandman, Harry Potter. Genres we cover include fantasy, science fiction, horror.
— Read on icv2.com/articles/columns/view/43504/brands-live-brands-die

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